If you are like me and you make a decent portion of your monthly income from Google’s Adsense program, then you want to make sure that you are making as much money as possible with every single click. The funny thing is, many Adsense publishers are leaving alot of moey on the table because their account is suffering from something called a smartpricing penalty.

So what is smartpricing, and why does it exist in this pay-per-click system in the first place? In order to understand what smartpricing is and why it exists, think back why a search engine would offer sponsored links in the first place.